Which type of Black Friday or Cyber Monday shopper are you?

Getting ready for the biggest shopping days of the year used to mean suiting up in trainers (and elbow pads) to beat out the throngs of shoppers at real-life doorbuster sales. Thankfully, Black Friday fervor has calmed a bit, thanks in part to more and more companies taking their deals online. But just because we don’t have to physically duke it out for the best deals of the season doesn’t mean a certain degree of strategy isn’t involved.

Whether you always have six windows open on your work computer to track the best deals or are hellbent on giving back to charitable organizations, find the best way to nab killer savings when shopping online for Black Friday and Cyber Monday deals, no matter your shopping style. 

The Stealth Shopper

*pretends to be working but is actually shopping on multiple browsers*

Research has shown that taking micro-breaks while at work can help people better engage with work throughout the day. Enter: all those extra tabs open for online shopping while on the clock. For these shoppers, scoring Black Friday/Cyber Monday deals means literally keeping tabs on blow-their-mind gifts that rarely go on sale in order to score the best savings. Because sometimes, showing your love means giving the very best (without paying retail).

SHOP: Blueair Pure 211+ Auto Air Purifier, $339, available at Bed Bath & Beyond

This chic, app-controlled air purifier isn’t just well ranked by Consumer Reports, it’s swimming in five-star reviews by buyers. The only hitch? It rarely goes on sale. But stealth shoppers using our Droplist feature can receive price-reduction alerts faster than this unit can suck pollutants, allergens, mold, and other debris from a 550-square-foot room (and believe us, that’s fast). 

SHOP: Dyson Supersonic Hair Dryer, $439, available at Dyson

The famed Dyson hair dryer has long made most-coveted lists, thanks to its compact design, ultra-lightweight feel, and rapid dry time (something that cuts down on heat damage to the hair). But just when you thought the almost-never-on-sale hair tool couldn’t get any better, it gets a cool new addition: a curved, C-shaped attachment that helps smooths hair and reduces flyaways for a more professional-looking blowout at home.

The Supersaver

*stacks savings like nobody’s business*

“The more you spend, the more you save.” Forget the old adage. Because modern-day shoppers know that you can knock out every item on your holiday list without having to bulk up on extraneous purchases. One of the easiest ways to make sure you’re getting a great deal every time you shop: using Honey, which runs coupon codes at checkout and give a heads-up when paying with a store gift card will save you even more. Don’t call it cheap. Don’t even call it frugal. Call it smart shopping because supersavers know you can stack savings without ever having to peel a “sale” sticker from a purchase again.

SHOP: Comrad Socks Recycled Cotton Compression Socks, $32, available at Comrad Socks

File under a useful gift that few would think to buy for themselves: These compression socks help boost circulation and quell pesky foot and ankle swelling, which can occur on flights (or during pregnancy). But unlike many models, which can feel a bit too starchy on skin, this pair is made from recycled cotton, making them as comfortable as they are effective.

SHOP: Lilysilk Mid Length Cashmere Robe For Women, 209.30, available at Lilysilk

You can’t go wrong with cashmere — and thanks to Black Friday presale events, clothing and accessories made from some of the most luxe fabrics can be found at Lilysilk for up to 73% off. This cashmere robe (also made in men’s sizing) will give your favorite WFH warrior the ultimate loungewear upgrade. It’s chic enough to appear as an office-appropriate cardigan when taking Zoom meetings, but is cozy enough to make the wearer feel like they’re dressed for relaxing on the couch.

The Do-Gooder

*It’s about giving and giving back*

Sure, it feels good to give loved ones presents they would never think to buy for themselves. But for some shoppers, it feels even better to give back to charitable organizations and worthy causes at the same time. This is what the Do-Gooder does best: It’s a win for the recipient, a win for the planet, and its people — and a win for their peace of mind.

SHOP: Ursa Major National Parks Soap Set, $40, available at Ursa Major

Ursa Major is known for natural and intoxicating scents found in its skin and body care. Now the brand has taken its penchant for scent to a trio of soaps, inspired by the aura of Acadia, Zion, and Redwood National Parks. Made in conjunction with the Parks Project, 5% of the purchase is earmarked for the National Parks Conservation Association.

SHOP: Boon Supply Bamboo and Glass Container, $19, available at Boon Supply

Chances are, even the savviest in your eco-conscious crew hasn’t yet heard of Boon Supply, a new way to shop for zero-waste products (from a Serena + Lily co-founder). Every purchase from the site gives a whopping 40% of your purchase to a cause of your choice. That means you can load up your friends obsessed with food prep with reusable zip-closure bags or these chic bamboo and glass storage containers while making a charitable contribution in their name.

SHOP: Nomad Goods iPhone 13 Pro Max Sport Case, $39.95, available at Nomad Goods

Early adopters to the latest iPhone model will be equally impressed by this phone case’s grippy backplate and 6-foot drop protection as it is by its Climate Neutral Certification (in which the brand’s total carbon footprint is confirmed as offset using verified carbon credits).

The Cashstacker

*only adds to cart when earning cash back from Honey*

Think cash back rewards are limited to grocery stores and credit cards? Think again. Cashstackers may as well be the new generation of Extreme Couponers. Where old-school coupon clipping took hours to amass the kinds of savings that gave you cash on purchases, the latest cashstackers tap cash back from Honey to sweeten their pot — no scissors (or questionable cat sweatshirts) required. By the time Black Friday and Cyber Monday have come and gone, these shoppers won’t have only purchased gifts for less, they will have earned money to spend at over 30,000 stores online. Sure beats a Friday night of coupon code hunting, doesn’t it?

*Cash back redemption requires an account with PayPal in good standing. Terms and exclusions apply.

SHOP: Men's Alpine Sneaker Night Sky, $100, available at Merrell

These trail shoes are built to support avid runners’ needs (think: a removable insole that’s contoured for support, a midsole made for stability, and breathable mesh lining). But they’re also styled to impress your most fashion-forward loved ones, thanks to its groovy star-scattered print and a surprise feature: a rubber outsole that glows in the dark. Bonus: You can earn cash back with purchase.

SHOP: Linen Hardcore Sheet Bundle, $450, available at Brooklinen

The ultimate upgrade? A luxe makeover for the place where your loved one spends a third of his or her time. This Portugal-sourced sheet set made of washed linen feels fit for royalty, but also happens to be perfect for hot sleepers. It pulls sweat from the skin and releases it into the atmosphere, making for a soft, comfortable sleep, no matter how hot or cold your partner runs.

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